TRAILER RESEARCH NOT FINISHED

The beginning stage of our project was to ensure that we collected all of the research that was possible. It was vital that Fern and I took an insight to what conventions trailers contain, as without this knowing we wouldn’t be able to proceed in the making. The exploration into film trailers is essential, as without this molding we wouldn’t be able to decide on a specific genre to do.  From this research Fern and I will defy what isn’t necessary to include, and what will make our trailer a successful piece of work. It is significant that Fern and I unravel all of the features that make up a trailer, and the intentions that producers make in order to make an effective advertisement, to target a mass audience.  Fern and I will study trailers that cater for different audiences, as it would be interesting to recognize what prospects are needed in order to fulfill the requirement of our chosen genre.

Below is a selection of several film trailers that I have investigated into. I have covered those, which have completely dissimilar narratives/genres/target audiences. One of the most significant aspects that maintained the same throughout all thrillers that I had explored was the duration of the showing. It appeared that usually they had lasted for two minutes thirty seconds, because of this Fern and I had took into account this convention, and undeniably will make sure that we stick to this when creating our film trailer. 

DEAR JOHN TRAILER (ROMANTIC)

It is evident that from reviewing this romantic trailer of  'Dear John' the typical conventions that are exposed all bring out a sense of emotion to an audience.The beginning of the trailer opens with a mellow sound track, this benefits and seems appealing for this particular genre as it makes an audience feel at ease, ultimately suggesting that the film will cover events including the typical narrative of ' a boy meeting a girl'  The first few shots in the trailer are all very slow, this has purposely been done in order to make an audience focus on the key stimulus of the narrative. The construction of the two main characters are typically portrayed, they are both extremely good looking and this is reinforced by the use of shots that have been used to explicit this, for instance, at the beginning of the trailer the two characters meet at the beach, and a mid shot has been used to cover the 'winning' and attractive body that the actor Channing Tatum embraces. The producer of this film has intentionally applied this shot, as it makes an audience feel engaged, and therefore feel keen to continue to watch the film. Supplementing two attractive characters in a romantic film would appear to be extremely typical, as although one might suggest it would be discriminating against those who aren't as attractive, I wouldn' t bang them  a mass audience unfortunately are likely to watch a film which entails actors/actresses that are good looking because they become an inspirational figure/role model.  Twenty seven seconds into the trailer, we are given a first title which says " From best selling author Nicholas Sparks' this had been written in white writing, which again is very conventional for a romantic genre, as it implies goodness, innocence and light, which all can be associated with those who are 'in love' if the writing appeared in a dark gloomy colour, dick munch it would seem rather odd and controversial. A voice over has been included in parts of this trailer, again this would raise empthay from an audiences perspective, as females who are the target audience, are able to identify themselves with this character. The voice over that is included is used whilst different shots are being displayed, the tone of voice that 'Amanda Seyfried' is speaking in suggests that a tragedy is bound to happen throughout this film... this is because she isn't talking in a happy manor. The shots begin to increase by speed once the music drops, this is because this is part of the film where things 'turn bad' therefore the increase of cuts allows an audience to feel suspense and sad about what is happening. The lighting that is used throughout this trailer appears as extremely mellow with a high aperture, this is a typical convention used for a romantic genre film, as it matches with the narrative that is being featured. 


TAKEN TRAILER (ACTION/ADVENTURE)

I had continued the exploration of film trailers , and had now studied upon a complete different genre which is Action/ adventure (however mainly action) Again, after observing this trailer it is evident what the most common conventions are that a action film conveys. 'Taken' is a popular film that targets a mass audience 

Questionaire

Fern and I felt it was vital to create a questionnaire in order to collect all of our possibilities, ideas and opinions to produce our trailer. We had used both quantive and qualitative questions within the questionnaire as we felt it was significant to get both open and closed answers. This is because some particular questionnaires need to be more detailed than others as it helps Fern and I make the correct decisions for our target audience. It may seem that several questions are irrelevant and unnecessary for instance; what is your gender? Nevertheless this helps Fern and I fulfil the correct target audience that we are trying to achieve.

This questionnaire helps us to justify the reasons for why we will include particular features within our trailer; it will help us to see what an audience expects and what they don't.

Fern and I will give out this questionnaire to our peers in our media class, our chosen target audience and our media teachers. I feel it is imperative to get different individuals to answer this questionnaire as it will help us to make final conclusions. Our peer’s preference will help us to proceed in the making, and ensure that all aspects of our trailer are spot on.

Once I receive all feedback from those who had participated in filling this questionnaire out I will transfer my results into further conclusions (graphs) the results that I retrieve will be much easier to understand in graph methods as I will be able to build up a specific target audience.

Whilst creating my questionnaire I had decided to research upon several different theorist, and gather information of what they felt was necessary to find out in order to create an accurate target audience . Below is something that I had come across-

I feel that this is an extremely valid point, as without not knowing who your audience is you may not be able to accomplish something as accurately, this theory is able to be applied to the making of Fern and I’s production of our film trailer- as if we haven’t carried out research upon our target audience we wouldn't be able to progress with filming our footage, editing and finalization etc
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